Is Google Glass Doomed before it even hits the general public?
Google has been making quite a bit of fuss over its precious Google Glass – trying to integrate it in to all of their services (presumably Reader wasn’t compatible) before anyone has even got it. They have their Explorer Program, which was supposed to get Glass into the hands of ordinary people doing extreme sports, etc.
Unfortunately, it appears that this wasn’t entirely successful. Many of the people who have started to receive the Explorer Project invites seem to be celebrities and other Twitter uses with high numbers of followers. Now clearly this helps Google with the marketing of Glass for when it is (presumably) publicly released. Celebs flashing their new gadgets, glad to be a part of another exclusive club.
But is this right? Should the invites be handed out on a basis of how many people will recognize you? And then there’s the other problem. Will it work? Will the celebs make...
Continue reading →